As many factories are moving away from printed catalogs, we produced a LookBook that targeted a specific segment. This LookBook for Kaleen Rugs emphasized the need for outdoor area rugs. This section would have been lost in a full line catalog anyway. The LookBook turn out beautufully and the layout showed many of the important area rugs. For more detail or request a copy, just let me know.
One of the best campaigns on a eblast. With an open rate of over 57%, It was worth me trimming down. Humor and visual got this ad much attention.
Social Media is a huge way to spread the word. Here we are showing a Howard Elliott Look Book linked to their site.
This video ties in with the printed LOOKBOOK to show Kaleen's outdoor rug selection. Funny was the Lookbook, Funnier was there reaction to the video!
This was a terrific video invitation to the Atlanta Market for Forty West Designs. Turn up the volume and enjoy!
Very Keith! The humor and personality draws the attention with fun and humor to introduce Craftmade's most popular fans promotions. So many more videos from Craftmade have been made